INDUSTRY:
MEDICAL TECHNOLOGY
CLIENT:
FLEISA
YEAR:
2025
EXPERIENCE:
BRANDING/WEBDESIGN
fleisa
about.
Fleisa is a newly founded company specializing in service, maintenance, and technical solutions for medical technology and histology. For their market launch, I developed a Corporate Identity, including a landing page.
challenge.
The task was to design a strong, technology-driven visual identity that reflects Fleisa’s expertise in servicing medical devices, and computer-based systems.
Inspired by the structure of circuit boards — characterized by clean lines and distinctive 45-degree angles — these elements were incorporated into the design of both the logo and the overall visual identity. The horizontal lines in the logo also reference Fleisa’s specialization in devices for histology, where tissue samples are cut into fine sequences for examination.
result.
The final brand identity visually communicates Fleisa’s technical affinity and focus, positioning the company as a reliable and highly specialized partner in its field.
